Head of Content · Senior Writer · Storytelling, Strategy and Growth.

Hello,
I'm Ben.

For over 15 years, I’ve helped businesses turn complex ideas into clear, engaging content and campaigns that build audiences, strengthen brands and deliver measurable results.

Selected work

Content strategy · Editorial direction · Brand positioning

A little about me

15+ years helping brands build trust and connect with their target audiences.

I'm a writer, communications consultant and content specialist with over 15 years' experience helping businesses of all sizes, from high-growth scale-ups to global businesses. I’ve worked in agencies, in-house and as a freelancer across communications, strategy, and digital.

Most of my work involves making complex subjects clear, relevant and engaging. This means finding the connection between what an organisation needs to say and what its audiences actually want to hear, and being clear about the difference.

I recently built and led the content function at Clinical Partners, helping scale the business through a period of rapid growth, building an in-house team and establishing a brand voice that shaped how the organisation communicated with patients, families and NHS partners.

I work from the bigger picture through to the final sentence: defining what needs to be said, finding the right way to say it, and helping teams deliver it consistently.

Based in London, I’m open to senior roles, consulting and freelance projects.

12+years in content
5+years of leadership
Strategy
+ craft
from direction to delivery

What I bring

My expertise.

Content strategy & leadership

Content plans tied to business and audience needs. Editorial standards, practical workflows and team leadership that keep the work focused and consistent.

Brand messaging & storytelling

Positioning, tone of voice and narratives that help organisations explain who they are, what they do and why it matters.

Copywriting & digital experiences

Website copy, UX writing, campaigns and long-form editorial. Clear language shaped around the people reading it and the action they need to take.

Healthcare & complex subjects

Patient communications, clinically reviewed content and written guidance, developed in collaboration with specialists and people with lived experience.

Selected clients & organisations

NHS
CallisonRTKL
CBRE
Perkins&Will
Gensler
Doctor Care Anywhere
Clinical Partners
The Sofa & Chair Company

Let’s work together

Tell me about your project.

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