The Stage
Perkins & Will is a global architecture and design practice known for its award-winning work with some of the world’s most recognisable brands and institutions.
I was commissioned to craft a series of project descriptions for the firm’s UK portfolio, translating complex architectural concepts into clear, engaging copy that speaks to clients, stakeholders, and the wider public.
This included The Stage, a high-profile mixed-use development in Shoreditch, East London, built on the site of Shakespeare’s original Curtain Theatre.
Working closely with the project's design team, I developed a project narrative to articulate the architectural vision, context, and impact, helping bring the firm's work to life on both digital and print platforms.
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Perkins & Will
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Copywriting, project description
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Architecture, design